Innovative Tourism Marketing
Launched in 2023, this initiative showcases our commitment to enriching both the visitor economy and the local community.
Learn how lodging tax, also known as hotel/motel tax, supports our local community.
Unincorporated Fannin County has a 6% tax for overnight short-term stays (30 days or less). Of that 6%, at least 41.5% must be used for Tourism, Conventions, and Trade Shows (TCT). Up to 8.5% may be used for Tourism Product Development (TPD) projects, further explained below. Both Fannin County's TCT and TPD restricted funds are managed by the Fannin Chamber and Tourism Office.
The City of Blue Ridge has an 8% tax for overnight short-term stays. Of that 8%, at least 43.75% must be used for TCT. Up to 18.75% may be used for TPD. Blue Ridge's TCT restricted funds are managed by the Fannin Chamber and Tourism Office. *The City of Blue Ridge manages its TPD restricted funds.
Below are two visuals that clearly explain the breakdown of the funds. These visuals were produced by the Georgia Department of Community Affairs.
Governed by State Law: O.C.G.A 48-13-51(b)
The Chamber, in partnership with the County and City of Blue Ridge, used restricted marketing funds (TCT as mentioned above) to market the community to visitors. Every year, the Chamber allocates a portion of those funds to be granted to non-profits that host events or festivals attracting visitors to the area. In 2025, over $250,000 was distributed to non-profits, supporting events such as Fire & Ice and Parade of Homes.
With a small portion of the lodging tax, we can make a big impact! Over the past several years, more than $2 million in TPD funds has been invested into public recreation spaces across Fannin County. From improved river access and new pavilions to expanded courts and playgrounds, these funds are truly strengthening the quality of life. For a full list of all projects, click here.
In 2025, Fannin County, Blue Ridge, and McCaysville experienced another phenomenal economic year, emphasizing the vital role the visitor economy plays in the overall economic health of the local community. A visitor economy refers to the total spending by visitors and includes money spent on lodging, restaurants, attractions, shopping, and other services. As we reflect on 2025, it is essential to understand how tourism acts not just as a revenue generator, but a catalyst for supporting the local community. According to the Georgia Department of Economic Development's annual Toursim Economic Impact Study, Fannin County leads the region in visitor spending and has seen increases year over year for at least the past ten years. For residents, you can equate visitor spending to $2,651 in tax savings. See visuals below.
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